Intermittent Scanning of the External Environment Is Required When Managing

question 53

True/False

Intermittent scanning of the external environment is required when managing organization strategy.

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Definitions:

Pharmaceutical Sales

The commercial activity involved in promoting and selling medications and medical devices to healthcare professionals and institutions.

Pricing Information

involves details regarding the cost of products or services, which is crucial for consumers making purchasing decisions.

Buying Center

A group of individuals within an organization who are responsible for making purchase decisions.

Initiators

Individuals or groups who identify a need and the potential purchase process begins, setting the buying process in motion within an organization.