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In 1989, the Carnegie Foundation Issued an Extremely Negative Evaluation

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Essay

In 1989, the Carnegie Foundation issued an extremely negative evaluation of U.S. middle schools. They made several recommendations for how to improve schools. Imagine you are a middle school principal and can institute any changes you want. Based on these recommendations what kinds of things would you do to create a more effective schools for adolescents?


Definitions:

Tactical PR Practitioner

A public relations professional focused on immediate, short-term strategies and activities that support an organization's overall PR and marketing goals.

Strategic Thinking

The process of developing and evaluating every decision and action in terms of the long-term implications and benefits for an organization.

Foundational Work

The initial and crucial work that forms the base for further development or research.

Identify Audience

The process of defining and understanding the specific group of people a message, product, or campaign is aimed at, considering factors like demographics, interests, and behaviors.

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