Examlex
Development can be defined as the pattern of movement or change that
Peripheral Route Persuasion
A method of persuasion that relies on superficial cues or factors, such as attractiveness or celebrity endorsement, rather than logical argumentation.
Cognitive Dissonance
A psychological phenomenon occurring when an individual experiences discomfort from holding two or more conflicting beliefs, ideas, or values.
Central Route Persuasion
A method of persuasion that involves deeply processing the content of a message, considering the arguments and evidence in detail.
Situational Attribution
The process of assigning the cause of behavior to an external situation or environment, rather than to internal characteristics.
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