Examlex
The estimated value of a real option:
Opt-In Email
A type of email marketing where recipients have voluntarily chosen to receive emails from a sender, indicating their consent and interest.
Bait And Switch
A deceptive marketing strategy where a customer is attracted by the advertisement of a low-priced item but then is encouraged to buy a more expensive one.
Permission Marketing
A marketing strategy where businesses send promotional messages only to individuals who have consented to receive them.
Attract Buyers
Strategies or methods used to draw potential customers' interest in a product or service.
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