A Retailer Would Be Reducing the ______________ Gap If It

question 66

Multiple Choice

A retailer would be reducing the ______________ gap if it reduced the difference between customer expectation and its perception of customer expectation.

• A)communications
• B)standards
• C)performance
• D)knowledge
• E)research

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Definitions:

Political Candidates

Individuals who seek to hold an office in a government by participating in electoral campaigns.

Positions

Refers to the stances or viewpoints that individuals or groups hold in a social or organizational context.

Peripheral Cue

In persuasive communication, these are often non-central elements that influence attitudes or decisions, such as the attractiveness of a speaker.

Persuasive Argument

A statement or series of statements aimed at convincing others to accept a certain viewpoint or take a particular action.