Which of the Following Statements About Assortment Is NOT True

question 37

Multiple Choice

Which of the following statements about assortment is NOT true?

• A)The number of SKUs to offer in a merchandise category is strategic decision.
• B)The breadth and depth of the assortment in a merchandise category can affect the retailer's brand image.
• C)Consumers want to have unlimited choices in merchandise.
• D)Customers buy more if there are modest reductions of redundant items in assortments.
• E)Buyers need to consider the degree to which categories in a department complement each other.

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Definitions:

Anatomically Modern Humans

Homo sapiens characterized by anatomical features similar to those of contemporary humans, emerging approximately 300,000 to 200,000 years ago.

Lumpers

Individuals or scholars who prefer to classify information or objects into broad categories, minimizing differences within those categories.

Splitters

Individuals or researchers who emphasize distinctions and differences when categorizing objects or species, often in the context of taxonomy.

Control of Fire

The ability to create, maintain, and use fire, which is considered an important milestone in human evolution for cooking, warmth, and protection.