Which of the Following Is NOT True in Describing Loyalty

question 43

Multiple Choice

Which of the following is NOT true in describing loyalty programs?

• A)Using information collected through loyalty programs,retailers try to tailor their offerings to better meet the needs of their loyal customers
• B)Customer loyalty programs work with Customer Relationship Management (CRM)
• C)Members of loyalty programs are identified when they buy because they use some type of loyalty card
• D)Purchase information of members of loyalty programs is stored in a data warehouse and analyzed to determine what types of merchandise and services certain groups of customers buying
• E)Information of customers obtained from loyalty programs is mainly used in order to identify deal-sensitive groups and plan promotions for them

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Definitions:

Teamwork

The collaborative effort of a group to achieve a common goal or to complete a task in the most effective and efficient way.

Factor-Comparison Method

A job evaluation technique that involves comparing jobs to each other based on factors such as skill and responsibility to determine their relative worth.

Point System

A method of performance evaluation or employee recognition where individuals earn points for various achievements, which can be exchanged for rewards.

Job-Evaluation Technique

A systematic process for determining the relative worth of a job in comparison to other jobs within an organization, usually considering factors like skill, effort, and responsibility.