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If manufacturers begin to sell direct to consumers,they can be viewed by retailers as:
Autonomy
Autonomy refers to the capacity to make an informed, uncoerced decision independently, often regarded as a foundational aspect of ethical principles in various contexts.
Initiative
The ability to assess and initiate things independently, often including the readiness to take action or the first step.
Basic Trust
A concept in psychology referring to an individual's sense of confidence that the world is predictable and trustworthy, originating from early childhood experiences.
Penis Envy
A concept in Freudian psychoanalysis referring to a girl's sense of loss and inferiority upon realizing she does not have a penis, leading to feelings of jealousy towards males.
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