Which of the Following Statements Does NOT Describe Personalization Implemented

question 16

Multiple Choice

Which of the following statements does NOT describe personalization implemented as a CRM program?

• A) It overcomes a limitation of CRM strategies which treat all customers in a platinum segment as identical.
• B) With the availability of customer-level data and analysis tools,retailers can now economically offer unique benefits and target messages to individual customers.
• C) The Internet channel provides an opportunity for retailers to automate personalization and efficiently develop relationships similar to those that many small local retailers have with customers.
• D) It helps retailers to convert their unprofitable customers in the lead segment in the customer pyramid to best customers.
• E) The effective use of customer information in personalization programs creates the positive feedback cycle in the CRM process.

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Definitions:

Apgar Score

A quick test performed on a newborn at 1 and 5 minutes after birth to assess the baby's heart rate, respiratory effort, muscle tone, reflex response, and color, which indicates overall health.

Respiration

The act of breathing; transport of oxygen from the atmosphere to the body cells and transport of carbon dioxide from the cells to the atmosphere.

Extremities Blue

A condition where the hands, feet, fingers, or toes turn blue due to poor circulation or inadequate oxygenation of the blood.

Visual Abilities

The range of functions related to sight, including depth perception, color recognition, and the capacity to distinguish shapes and details.