Which of the Following Statements Does Not Describe Employment Branding

question 19

Multiple Choice

Which of the following statements does not describe employment branding?

• A) It is a marketing program that attracts the "best and brightest" potential employees.
• B) The marketing department is in charge of developing a marketing program targeted toward employees.
• C) It involves undertaking marketing research to understand what potential employees are seeking.
• D) It involves developing a value proposition and an employment brand image.
• E) It communicates the brand image to potential employees.

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Definitions:

Team Cohesiveness

The extent to which team members are attracted to the team and motivated to remain part of it.

Dysfunctional Conflict

Harmful disagreements or disputes that lead to decreased productivity and morale, rather than constructive outcomes.

Social Support

The perception or reality of receiving support, assistance, or comfort from others, contributing to an individual's psychological well-being.

Virtual Team

A group of individuals who work across time, space, and organizational boundaries, and interact primarily through electronic communications.