A Critical Factor Affecting the Location That Consumers Select to Visit

question 62

Multiple Choice

A critical factor affecting the location that consumers select to visit is the shopping situation in which they are involved. What type of shopping situation should a retailer such as Walgreen's consider?

• A) Distributive shopping
• B) Time-crunch shopping
• C) Comparison shopping
• D) Convenience shopping
• E) Specialty shopping

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