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How do reference groups influence the buying decisions of a person?
Contingency Reinforcement Schedule
A plan or method in operant conditioning by which a certain behavior is reinforced based on meeting specific conditions or criteria.
Differential Reinforcement Schedule
A schedule of reinforcement in which a specific number of behaviors must occur within a specified time in order for reinforcement to occur
Variable-Ratio Schedule
A reinforcement schedule in which a response is rewarded after an unpredictable number of responses, leading to a high and steady rate of responding because the exact number varies.
Fixed-Ratio Schedule
A type of reinforcement schedule where a response is reinforced only after a specified number of responses, leading to a high and steady rate of response.
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