Companies Can Pursue Differentiation from Many Angles,including

question 45

Multiple Choice

Companies can pursue differentiation from many angles,including

• A) providing a unique competitive product taste.
• B) executing superior customer service.
• C) ensuring engineering design and performance benefits.
• D) providing products that ensue luxury and prestige.
• E) All of these choices are correct.

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Definitions:

Variable Interval

A schedule in operant conditioning where a response is rewarded after an unpredictable amount of time has passed.

Premack Principle

A theory that more probable behaviors can reinforce less probable behaviors.

Primary Reinforcer

A stimulus that satisfies basic survival needs and is naturally reinforcing, such as food, water, or sleep.

Secondary Reinforcer

A stimulus that has become rewarding through its association with a primary reinforcer, which does not inherently satisfy a biological need.