Data-Mining Tools Use a Variety of Techniques to Find Patterns

question 110

True/False

Data-mining tools use a variety of techniques to find patterns and relationships in large volumes of information that predict future behavior and guide decision making.

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Definitions:

Targeting Customers

The strategic process of identifying and reaching out to specific groups of consumers who are deemed most likely to purchase a company's products or services.

Specifying a Research Plan

The process of outlining the objectives, methodologies, and resources required for conducting a market research project to gather relevant data.

Descriptive Research

A research method that involves observing and describing the behavior of a subject without influencing it in any way.