As the Business World Increasingly Shifts from Product Focus to Customer

question 66

Multiple Choice

As the business world increasingly shifts from product focus to customer focus, why are most organizations treating existing customers better than in the past?

• A) Existing customers are the best source of profitable and sustainable revenue growth.
• B) In the age of ebusiness, an organization is guaranteed a favorable customer base and satisfying them is easier than ever.
• C) Organizations cannot depend on using statistical analysis or value formulas such as recency, frequency, and monetary to gain insight into customer behavior or buying patterns.
• D) Placing customers at the forefront of all thinking and decision making requires very little operational and technology changes.

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Definitions:

Bone

A rigid organ that constitutes part of the vertebrate skeleton, providing structure, protection to the body, and aiding in movement.

Calcitonin

A hormone secreted by the thyroid gland that helps regulate calcium levels in the body by inhibiting bone breakdown and calcium release.

Parathyroid Hormone

An agent generated by the parathyroid glands, tasked with managing the amount of calcium in the blood and the metabolism of bones.

Calcitonin

A hormone produced by the thyroid gland that helps regulate blood calcium levels by lowering them when too high.