Josh Lucas Is a Marketing Manager at Grey Thompson, the Largest

question 87

Multiple Choice

Josh Lucas is a marketing manager at Grey Thompson, the largest advertising firm in Washington. What level of decision making would Josh be involved in if he undertakes decisions on promotional campaigns, guerilla marketing, and brand awareness?

• A)operational
• B)tactical
• C)strategic
• D)administrative

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Definitions:

Absenteeism

The habitual non-presence of an employee at their job, often without good reason.

Cultural Factor

An element of the social environment that affects individuals' behaviors, values, and perceptions, and can influence business practices and consumer preferences.

Immunity

The ability of an organism to resist harmful microorganisms from entering it, or the protection granted by law to certain officials or entities from legal action or prosecution.

Public Services

Services provided by the government to its citizens, often free of charge or at a subsidized rate, including education, healthcare, transportation, and law enforcement.