An Integrated Collection of Information That Is Logically Related and Stored

question 74

Multiple Choice

An integrated collection of information that is logically related and stored in such a way as to minimize duplication and facilitate rapid retrieval is called a ________.

• A)dataset
• B)data dictionary
• C)data definition
• D)database

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Definitions:

Societal Marketing Concept

A marketing approach that considers not only the demands of consumers but also the long-term welfare of society.

Consumerism

A social movement that advocates for the rights and powers of consumers in relation to sellers and marketers.

Intangible Attributes

Refers to the non-physical features or benefits associated with a product or service, such as brand reputation, service quality, and customer experience.