Burt Has Come Across an Excellent Recipe for a New

question 28

Essay

Burt has come across an excellent recipe for a new beer, and he and 20 college friends decide to go into business. They form a corporation named New Brew Inc., issuing stock only to the 21 of them and not selling any stock outside the group. The beer is a huge success, and they soon have the need to expand. They decide to sell stock to members of the public to raise capital. Aside from stock disclosure requirements, what must they do and how will it affect their corporate status?

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Definitions:

Motivating

The process of stimulating someone to act in a way that achieves a desired outcome.

Dual Attitudes

Different evaluations of the same attitude object held by the same person (perhaps one deliberate, the other automatic).

Automatic Attitudes

Quick, reflexive responses that reflect immediate evaluative judgments, not requiring conscious effort or awareness.

Deliberate Attitudes

Perspectives or opinions that are consciously formed, reflecting explicit beliefs and values.