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Preparing an accurate forecast for an aggregated group of similar products is often easier than forecasting for an individual product separately.
Economic Stability
A state in which an economy experiences constant growth, low inflation, and high employment, leading to overall financial health.
Product Customization
The process of tailoring a product to meet the specific needs or preferences of individual customers.
Dual Adaptation
A strategy where both the product and the marketing approach are modified to suit different markets or cultural practices.
Dual Integration
A business strategy that involves a company integrating both vertically (controlling supply chain processes) and horizontally (expanding product lines or markets) to enhance control and market power.
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