Examlex
Using "cognitive shortcuts" always leads to poor decisions.
Marketing Mix
A set of controllable marketing tools—product, price, place, and promotion—that a company uses to produce a desired response in the target market.
Inbound Logistics
The activities related to receiving, storing, and distributing inputs internally needed for the production of goods or services.
Outbound Logistics
The process involved in moving products from the production facility to the end user or intermediary, such as transportation and warehousing.
Procurement
The process of obtaining goods or services, typically for business purposes, including selection, negotiation, and acquisition.
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