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A rational individual would make charitable contributions only if such contributions receive favorable tax treatment.
Competitive Advantages
Unique attributes or capabilities that allow a company to outperform its competitors, including superior products, processes, or technologies.
Intangible
Describes assets or values not having physical substance but still of great importance, such as brand reputation, intellectual property, or goodwill.
Market-Based View
A strategic perspective that emphasizes the importance of external market conditions in developing a firm's strategy.
Industry Attractiveness
A measure of the potential profitability and prospects for growth within a particular industry, influenced by factors such as competition, barriers to entry, and market demand.
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