If an Entrepreneur Were Considering a New Business,which of the Following

question 84

Multiple Choice

If an entrepreneur were considering a new business,which of the following would be a DESIRABLE characteristic of the industry being considered?

• A) Several companies are engaged in highly competitive advertising,which indicates that the product is desirable.
• B) The new company will sell a newly patented invention that is not yet well known but is expected to dominate the market.
• C) Start-up costs are high,so only a few companies are in business.
• D) The new company will be able to sell only to selected buyers.
• E) Customers have substitute products from which to choose if the new company cannot produce the products as rapidly as needed.