How Easily Can Customers Switch to Substitute Products Is a Question

question 91

Short Answer

How easily can customers switch to substitute products is a question one might ask when assessing the ___________________________________.

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Definitions:

Objectivity

Is assessed by the degree of consistency between the observations of independent observers.

Sampling

A statistical method of selecting a subset of individuals or observations from a larger population to make inferences about the whole population.

Observation

The action or process of closely monitoring or watching something or someone carefully or in order to gain information.

Overgeneralization

The cognitive bias of applying a rule or conclusion too broadly across situations that don't necessarily fit.