Central Route Persuasion

question 103

Multiple Choice

Central route persuasion

• A)involves the use of non-message factors, such as the source's credibility and attractiveness.
• B)involves engaging someone thoughtfully with a sound, logical argument.
• C)involves emotional appeals.
• D)involves altruism.

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Definitions:

Admirable

Deserving respect or approval for qualities such as integrity, bravery, or skill.

Observational Learning

A process of learning that occurs through observing the behavior of others, modeling that behavior, and then imitating it.

Ignition Key

A key used to activate the ignition system of a vehicle, enabling the engine to start.

Mirror Neurons

Neurons that fire both when an individual acts and when the individual observes the same action performed by another, thought to be involved in processes such as learning by imitation.