In Terms of the Influence of Cultural Differences on Product

question 115

Multiple Choice

In terms of the influence of cultural differences on product attributes,which of the following is evidence of the trends that Theodore Levitt described?

• A) Differences in traditional eating habits
• B) Cultural differences due to historical and idiosyncratic reasons
• C) Market segments that remained confined to national borders
• D) Tastes and preferences becoming cosmopolitan
• E) Varying product and technical standards

---

Definitions:

Retained Earnings

The part of net profits not distributed as dividends, instead kept by the company for reinvesting in its main business operations or for debt repayment.

Large Stock Dividend

A large stock dividend is a distribution of shares to existing shareholders at no additional cost, usually in proportion to their current holdings, often used to conserve cash while still rewarding shareholders.

Capitalization

The process of recording expenditure as an asset on the balance sheet rather than an expense, which is then amortized or depreciated over time.

Market Value

The existing market price for buying or selling an asset or service.