Which of the Following Is True About Channel Quality

question 61

Multiple Choice

Which of the following is true about channel quality?

• A) The quality of retailers is variable in developed nations.
• B) The quality of retailers is variable in emerging markets and less developed nations.
• C) Chanel quality refers to a measure of the number of intermediaries between the manufacturer and the consumer.
• D) An international business cannot establish its own distribution channel when the existing channel quality is poor.
• E) The lack of a high-quality channel does not impede market entry.

---

Definitions:

Principal

The main party to a transaction or contract, or the amount of money on which interest is paid or received.

Ratify

The official approval or confirmation of a treaty, contract, or agreement, making it valid and binding.

Contract

A legally binding agreement between two or more parties that outlines the terms and conditions of a particular arrangement or transaction.

Affirm

To confirm, ratify, or declare positively, often in a legal context such as affirming a judgment.