Which of the Following Is a Goal of Market Segmentation

question 92

Multiple Choice

Which of the following is a goal of market segmentation?

• A)To optimize the fit between the purchasing behavior of consumers in a given segment and the marketing mix
• B)To increase participation in shared global conversations by drawing upon shared symbols that include global brands
• C)To reduce cultural and economic differences which act as a barrier to the emergence of global trends
• D)To standardize products,manufacturing,and the institutes of trade and commerce
• E)To increase the costs of value creation and add value by better serving customer needs

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Definitions:

Maturity Value

The total amount payable to an investor at the end of a security's hold period, including both the principal and interest.

Maturity Value

The total amount that will be paid to an investor at the maturity date of a financial instrument, including principal and interest.

Bank Discount

The difference between the face value of a banknote or security and its selling price, before it reaches its maturity.

Discount Period

The time frame within which a buyer can pay less than the full amount due by taking advantage of a discount offered by the seller.