Which of the Following Is the Reason Why Small-Scale Entry

question 89

Multiple Choice

Which of the following is the reason why small-scale entry into a foreign market makes it difficult to build market share?

• A) Small-scale entry necessitates rapid entry into a foreign market.
• B) Small-scale entry is associated with a lack of commitment demonstrated by the foreign firm.
• C) Small-scale entry leads to escalating strategic commitments.
• D) Small-scale entry requires that extra time be spent in analyzing a foreign market.
• E) Small-scale entry leads to increased exposure to a foreign market.

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