In Exporting,problems with Local Marketing Agents Can Be Overcome by

question 79

Multiple Choice

In exporting,problems with local marketing agents can be overcome by

• A)selling intangible property to a franchisee and insisting on rules to conduct the business.
• B)changing agents frequently.
• C)engaging in turnkey projects and exporting process technology to foreign firms.
• D)entering into cross-licensing agreements with foreign firms.
• E)setting up wholly owned subsidiaries in foreign nations to handle local marketing.