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The Keynesian theory of business cycle views volatile expectations of future sales and profits as the main source of economic fluctuations.
Promotional Message
A communication designed to advertise or market a product, service, or brand to potential customers.
Price
The amount of money expected, required, or given in payment for something.
Implied Claims
Statements or messages that are suggested indirectly in communication, rather than being explicitly stated.
Bait-and-Switch Advertising
A deceptive marketing strategy where a product is advertised at a low price to lure customers, who are then persuaded to buy a more expensive item.
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