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When developing and assessing strategic alternatives,companies competing in international markets confront which two opposing goals?
Trademark Mark
A symbol, word, or phrase legally registered or established by use as representing a company or product.
Employment At-will
A legal doctrine that means an employer can terminate an employee at any time for any reason, except an illegal one, and without warning.
Employment Contract
A legal document outlining the terms of employment, including duties, benefits, and duration, between an employer and employee.
Collective Bargaining Agreement
A collective bargaining agreement is a legally binding contract resulting from negotiations between a group of employees, often represented by a union, and their employer, covering the terms and conditions of employment.
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