Facebook Is

question 53

Multiple Choice

Facebook is:

• A) an organization based on kinship.
• B) an organization based on free association.
• C) a tool that international marketers best avoid, given the complexities of culture.
• D) a passing fad that will absorb many marketing budgets but won't produce much in the way of results.

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Definitions:

Rate Of Return

The appreciation or depreciation of an investment over a set period, quantified as a percentage of the investment's starting value.

Cash Flows

The net amount of cash being transferred into and out of a business, reflecting operational, investing, and financial activities.

Undertake

To commit oneself to and begin (an enterprise or responsibility); to take on.

APR

Annual Percentage Rate, the annual rate charged for borrowing or earned through an investment.