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Unity Inc.sells novelty products to a niche market.With support from the human resources team,the customer services team handles the firm's unique brand and reaches out to specific audiences.To ensure that its product line remains strong,the company's CEO emphasizes team adherence to the ethics and policies of the organization.In this scenario,which of the following methods of employee engagement is the CEO of Unity Inc.encouraging?
Mainstream Venture Capitalists
Investors that focus on providing capital to firms considered to have high growth potential in well-established markets.
Management
The process of administering and coordinating resources efficiently and effectively in achieving predetermined objectives.
Venture Capital Investors
Individuals or firms that provide funding to start-up companies or small businesses with high growth potential in exchange for equity stakes.
Corporations
Legal entities that are separate from their owners, formed to conduct business, can own assets, incur liabilities, and enter into contracts.
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