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Because of portfolio effect, the most significant factor related to the risk of any investment is:
Marketing Programs
Comprehensive plans that integrate various marketing strategies and activities to effectively promote products or services and achieve business objectives.
Transnational Marketing Strategy
A marketing approach that seeks to create and implement strategies for products and services in multiple countries, considering both global efficiencies and local responsiveness.
Standardizes Activities
The process of making actions uniform or consistent, typically within an organization or industry, to improve efficiency and quality.
Cultural Similarities
Shared beliefs, values, norms, and practices among people from the same or similar cultures.
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