Return on Assets Can Be a Misleading Ratio When Analyzing

question 63

Short Answer

Return on assets can be a misleading ratio when analyzing technology firms because two important assets,______________________________ and ______________________________ do not appear on their balance sheets

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Definitions:

Sternum

A flat bone located in the center of the chest, connected to the ribs via cartilage, forming a major part of the rib cage and protecting vital organs in the thorax.

Mandibular Fossa

A depression in the temporal bone that forms the socket for the condylar process of the mandible, contributing to the temporomandibular joint.

Temporal

Related to time or also pertaining to the temples of the head near the temporal bones of the skull.

Sphenoid

A butterfly-shaped bone at the base of the skull, behind the eyes, touching on various important structures and enclosing the pituitary gland.