Export Marketing Plans Should Be Specific About

question 49

Multiple Choice

Export marketing plans should be specific about:

• A) the markets to be developed.
• B) the marketing strategy for servicing them.
• C) the tactics required to make the strategy operational.
• D) cash flow projections.
• E) A, B, and C.

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Definitions:

Specialized Distribution

Specialized distribution refers to a supply chain strategy that targets distributing products through channels adept at handling specific types of goods or catering to certain market niches.

Genius Bar

A tech support station located inside Apple's retail stores, where customers can receive advice, diagnostics, and repairs for their Apple products.

Apple Retail Stores

Official retail outlets owned and operated by Apple Inc., specializing in the sale and support of Apple products and services.

Highly Trained Personnel

Employees who have undergone extensive training and possess specialized skills or knowledge, contributing to a company's competitive advantage.