A Feature of Google Lets Advertisers Determine When Their Ads

question 47

Multiple Choice

A feature of Google lets advertisers determine when their ads will run. Advertisers can automatically adjust their bids or pause or resume their campaigns based on the time of day or day of the week. This service offered by Google most likely affects an advertiser's _____ objectives.

• A) message-distribution
• B) continuity
• C) mission
• D) pulsing
• E) audience

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Definitions:

Units of Labor

A measurement in economics indicating the quantifiable effort or work provided by labor forces, often used to determine productivity or cost in production processes.

Capital

Financial assets or the financial value of assets, such as funds held in deposit accounts and/or the physical factories, machinery and equipment used to produce goods.

Profit-Maximizing Amounts

The levels of output or operation at which a business achieves the highest possible profit, determined by analyzing costs and revenues.

Total Outlay

The total amount of money spent or investment made in acquiring an asset, completing a project, or pursuing an activity.