An Ad for Horse Medication Contains a Photo of and a Testimonial

question 83

Multiple Choice

An ad for horse medication contains a photo of and a testimonial by Monty Roberts, a noted horse trainer. The background of the ad was designed to look like leather and extends to the very edge of the page. The advertiser probably had to pay the magazine a 15 percent premium for this extended background called a(n) :

• A) bleed.
• B) environmental re-creation.
• C) edge printing.
• D) environmental realism.
• E) picture frame.

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Definitions:

Beta-Blockers

Medications that reduce blood pressure by blocking the effects of adrenaline, thus slowing the heartbeat and reducing its force of contraction.

Vasoconstriction

The narrowing of blood vessels due to contraction of the muscular wall, which increases blood pressure.

Muscarinic Receptors

A type of receptor responsive to acetylcholine, involved in various functions of the autonomic nervous system, including glandular secretions and muscle contractions.

ANS

The Autonomic Nervous System (ANS) controls involuntary actions in the body, such as heart rate, digestion, and respiratory rate.