What Is Probably the Greatest Disadvantage Associated with In-House Ad

question 92

Multiple Choice

What is probably the greatest disadvantage associated with in-house ad agencies?

• A) Loss of revenues
• B) Adherence to the organizational mission
• C) Reluctant acknowledgement by the mass media
• D) Loss of objectivity
• E) Staff-line relationships

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Definitions:

Polyphasic Activity

A pattern of behavior in which multiple tasks or activities are undertaken simultaneously or in rapid succession.

Two-Way Communication

A process of exchanging information where both parties send and receive messages, allowing for feedback and interaction.

Barrier To Communication

Factors that impede the flow of information between individuals or groups, potentially leading to misunderstandings or conflicts.

Defensive Communication

A form of interaction where an individual feels threatened or anticipates threat in the message, often leading to a defensive response.