CRM Can Keep Track of When a Customer Contacts a Company

question 38

True/False

CRM can keep track of when a customer contacts a company, if the customer uses a previous contact point.

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Definitions:

Constructs

Constructs are complex theoretical concepts used in various disciplines to understand patterns of behavior, phenomena, or relationships.

Deviance

Behaviors or actions that violate societal norms or expectations, ranging from minor infractions to serious crimes.

Lemert

A sociologist known for differentiating between primary and secondary deviance in his theory of deviance.

Secondary Deviation

The process by which an individual's self-concept and behavior begin to change after society labels them as deviant, leading to further acts of deviance.