A Differentiation Strategy Can Increase Rivalry with Competitors If Buyers

question 29

True/False

A differentiation strategy can increase rivalry with competitors if buyers are loyal to a company's brand.

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Definitions:

Knowledge-based Trust

Trust that is built over time based on the parties’ knowledge and experience of each other, implying reliability and competence.

Diversity

Diversity refers to the inclusion and representation of different groups of people, including varying cultures, backgrounds, races, genders, and ideas, within a community or organization.

Undermine Cohesion

Actions or situations that negatively affect the unity and mutual support within a group or team.

Low Level of Trust

Refers to situations where there is minimal confidence in the reliability, truth, or ability of someone or something, often hindering cooperation and communication.