Generally, Which of the Following Is True? (B = Beta)

question 49

Multiple Choice

Generally, which of the following is true? (b = beta)

• A)b_D < b_A < b_E
• B)b_E < b_A < b_D
• C)b_A < b_E < b_D
• D)b_A < b_D < b_E

---

Definitions:

Product Adopters

Individuals or entities that start using a new product or technology shortly after it has been launched.

Laggards

A category of consumers that do not like change and may remain loyal to a product until it is no longer available for sale.

Resellers

Retailers and wholesalers that buy finished goods and resell them for a profit.

Product Life Cycle

The phases a product experiences starting from its creation and launch into the market, followed by its growth, peak, and finally its reduction in popularity and sales.