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Which of the following instruments gives the owner the right to purchase securities directly from the firm at a fixed price during a specified period of time?
Marketing Messages
Communications aimed at informing or persuading potential customers about the benefits of a product or service.
Sales Messages
Communications designed to persuade or inform potential customers about products or services.
Persuasive Claim
An assertion designed to convince or influence others to adopt a particular belief or action.
Guidelines
Recommendations or rules that provide direction on how to do something in a consistent manner.
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