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Explain the economic assumption that "people are rational."
Alienating Customers
Alienating customers refers to actions or policies by a business that drive customers away, often due to poor service, product dissatisfaction, or feeling undervalued.
Logistics
The management of the flow of goods between the point of origin and the point of consumption in order to meet the requirements of customers or corporations.
Marketing Resource Allocation
The process of allocating marketing budget and resources across different channels, campaigns, and activities to optimize the return on investment.
P2P
Short for peer-to-peer, a decentralized communications model in which each party has the same capabilities and either party can initiate a communication session.
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