Examlex
An internal communications system that uses the technology and standards of the Internet but is accessible only to people within the company is called an extranet.
Receiver
In communication, the party that interprets or understands the message sent by the sender.
Narrowcast
A broadcasting strategy targeting a specific or niche audience, as opposed to broadcasting to a wider, general audience.
Micro-market
A small, specific market segment characterized by particular consumer preferences and demands.
Scarcity
A situation in which resources or goods are limited in availability, leading to increased value and demand.
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