When Using the Semantic-Differential Technique,researchers

question 30

Multiple Choice

When using the semantic-differential technique,researchers

• A)watch for observable responses from subjects.
• B)ask subjects to memorize facts for future recall.
• C)utilize word-association and sentence completion tests.
• D)generate a list of bipolar adjectives or phrases.
• E)calculate a total score for each subject by averaging the scores across items.

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Definitions:

Equilibrium Quantity

The quantity of goods or services supplied that is exactly equal to the quantity demanded at the market's equilibrium price.

Social Insurance

Programs designed to provide protection against economic risks (such as unemployment, disability, or old age) largely based on contributions that reflect a person's earnings.

Loanable Funds

The pool of money available for borrowing in the financial markets, governed by interest rates, which balance the supply of savers and the demand by borrowers.

Interest Rate

The percentage of a loan subject to interest fees for the borrower, often shown as an annual portion of the outstanding loan balance.