In AR Perceptual Gap Mapping,once the Likert-Scale Attribute Scores Are

question 39

Multiple Choice

In AR perceptual gap mapping,once the Likert-scale attribute scores are obtained,average ratings of each brand on each attribute are presented in the:

• A)cubical plot.
• B)cluster plot.
• C)spherical plot.
• D)snake plot.

---

Definitions:

LMX

Stands for Leader-Member Exchange, a theory emphasizing the quality of relationships between leaders and followers as central to leadership effectiveness.

Group Average

The mean value derived from a set of numerical data, representing the central or typical value in a collection of numbers.

Mature-partnership Phase

A stage in a relationship characterized by mutual respect, deep understanding, and shared goals, often seen in long-term personal or professional relationships.

Dyadic In-group Relationship

A close, often reciprocal relationship between two individuals, typically a leader and a follower, characterized by trust, loyalty, and mutual influence.