Which of the Following Statements Is True Regarding a Perceptual

question 46

Multiple Choice

Which of the following statements is true regarding a perceptual gap map based on overall similarities?

• A)It discovers gaps as well as demand.
• B)It uses past sales data to predict future trend.
• C)It takes into consideration phantom attributes.
• D)It generates a perceptual map whose axes are clearly labeled with determinant attributes.

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Definitions:

Similarity

The degree to which two or more objects, ideas, or individuals share common characteristics or attributes.

Uniqueness

The quality of being the only one of its kind; distinctiveness or rarity among similar entities.

Deindividuation

A psychological state where an individual loses self-awareness and a sense of individuality, often resulting in disinhibited and norm-violating behavior, typically in group contexts.

Social Loafing

A phenomenon in group work where individuals put in less effort because they believe others will pick up the slack.