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One way to address the problem of new product failure is to begin the development process by:
Increasing-cost Industry
An industry in which the cost of production increases as the industry's output expands, often due to resource limitations or rising input prices.
Resource Prices
Resource prices are the costs associated with the inputs used in the production process, such as raw materials, labor, and capital.
Industry Expands
This phrase describes the process where the total output or the number of firms in a given industry increases due to factors such as innovation, increased demand, or favorable policies.
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