Which of the Following New Product Categories Is Also Known

question 6

Multiple Choice

Which of the following new product categories is also known as flanker brands?

• A)Line extensions
• B)New-to-the-world products
• C)Improvements and revisions to existing products
• D)Repositionings

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Definitions:

Organizational Development

A field of research, theory, and practice dedicated to expanding the knowledge and effectiveness of people to accomplish more successful organizational change and performance.

Role Play

An educational or therapeutic activity in which participants act out roles in specific scenarios to learn, practice behaviors, or analyze situations.

Frontline Employees

Workers who directly interact with customers or clients, representing the face of the company and playing a critical role in service delivery.

Group Dynamics

The study of the psychological processes involved when individuals in a group interact, including roles, communication, and performance.